bid/module/Members/view/emails/subscription-expired.phtml

<?php
/**
 * @version 7.7
 */
?>

<h4>
    <?php echo sprintf(
        $this->_('%s Expiration Notice'),
        ucfirst($this->data['subscription']['name'])); ?>
</h4>
<p>
    <?php echo sprintf(
        $this->_('Your %s on <strong>%s</strong> has expired.'),
        $this->data['subscription']['name'], $this->siteName); ?>
</p>
<p>
    <?php echo $this->_('Please'); ?> [ <a
        href="<?php echo $this->sitePath . $this->url($this->data['subscription']['renewalLink'], null, false, null, false); ?>">
        <?php echo $this->_('click here'); ?>
    </a> ]
    <?php echo $this->_('to renew your subscription.'); ?> <br>
    <?php echo $this->_('Please note that you will have to login first.'); ?>
</p>
<p>
    <?php echo $this->_('Best regards'); ?> <br>
    <?php echo $this->siteName; ?>
</p>